Google Flight Search Service Takes Off

Internet search company, Google have closed the $700-million deal for travel software company ITA last April but it’s only last Tuesday that the new service has launched for public users.

The Google Flight Search service features flights and airfare details that will now directly compete with the service currently being offered through Microsoft’s Bing, Kayak and Orbitz.

Also known as Googleflight, the tool is available at and will allow anyone to search for flights available through different airline companies primarily in the US.

While still limited, the search results currently only shows selected U.S. cities and can only give round-trip economy flights. Once a flight is selected, the results will lead the user to the particular airline’s website to finalize the purchase of their tickets.

However, Google is set to add more innovation to this travel search and booking service.

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